Regal Nails Select
Commercial Design Interiors, LLC was approached by Regal Nails to develop a new spa concept for roll-out into new WalMart locations throughout the country. The design experience is based on the natural earth elements of Earth, Water, Fire, Wind and Metal; an experience that uses all of the senses and evokes a relaxing and inviting mood. This design strategy followed simple concepts:
- Evolve the existing Regal Nails concept to service a higher-end market.
- Protect the Regal Nails Brand by defining and communicating key design strategies to be used throughout all locations.
- Develop Branding opportunities though creative store design solutions and proprietary schemes.
- Develop Band loyalty through a consistent store experience.
With the introduction of each new location, the new design and features emphasize to the customer the new Regal Nails Select dedication to the customer experience and satisfaction.
|